Influencers is a 2025 horror thriller film written, directed, produced and edited by Kurtis David Harder. It is a sequel to the film Influencer (2022), starring Cassandra Naud and Emily Tennant reprising their roles from the first film, with Georgina Campbell, Lisa Delamar, Jonathan Whitesell, Veronica Long, and Dylan Playfair in supporting roles. The film is a co-production between Canada and the United States. It had its world premiere at the 29th Fantasia International Film Festival on July 26, 2025, and was released on Shudder on December 12, 2025.
Plot
A woman is seen in her luxury house, distraught by unseen notifications on her phone, before slitting her own throat.
In Southern France, CW —having escaped from Thailand and started a
new life— and her girlfriend, Diane, are celebrating their first
anniversary. CW becomes frustrated by influencer Charlotte, who takes
their hotel room at the last minute and keeps asking the couple to
attend various events; CW goes with her alone to a secluded landmark and
pushes her off to her death before starting to impersonate her on
social media like in The first movie. A relapse from a whole year of getting her life back together with a stable couple.
After returning from their trip, Diane becomes suspicious with
CW's behaviour. Later that day, CW returns to find that Diane has
searched her belongings, finding fake passports and links to previous
murders, including Charlotte's. CW tries to talk her way out but is
unable to convince Diane, who calls her a psychopath. CW becomes
infuriated and strangles Diane to death, but immediately regrets her
actions and escapes to Bali. CW then uses Diane's voice to create a
personal A.I. assistant to cope with her grief and help her automate her
deepfakes and crimes.
Meanwhile, Madison, survivor from the events in the island the
previous year, has kept a low profile as a result of constant media
scrutiny and online bullying as she is the only suspect for the murders
of her boyfriend and the other women killed by CW (who remains unfound
and unidentified), despite being officially cleared all of charges. She
goes to France when she learns about the mysterious murder of an
influencer (Charlotte) and finally finds a picture of CW on Diane's
Mom's instagram, from which she also learns about CW's trip to Bali.
In Bali, both Madison and CW encounter Jacob, an alt-right
streamer and influencer, and his girlfriend, alt-right influencer
Ariana, revealed to be the woman from the intro, and use him to find or
foil the other, each telling him that the other is the real murderer.
Still, Jacob eventually grows more suspicious of CW, but she manages to
hack his computer and posts one of his and Ariana's sex tapes online,
exposing him as a cuck. Distraught as her private life is exposed,
Ariana takes her own life before Madison arrives, being lured by CW
through Jacob's messages. The latters arrive shortly after.
Madison and CW finally encounter one another and argue about
who's to blame for Ariana's death before it escalates into a fight which
ends with Jacob seemingly fatally stabbed and CW knocked out. Madison
uses CW's phone to find her hideout and belongings, and uses AI-Diane to
execute her revenge.
Jacob discovers that CW has posted his private videos, prompting
her to stab him to death, while his live stream camera is active,
finally exposing her to the world. While hundreds of live viewers
comment with donations about CW's looks, suspect a hoax, or praise
Jacob's death, a completely unhinged and broken CW chases and butchers
Jacob's best friend and his entourage, laughing and running maniacally
as the credits roll. Madison leaves the hideout, smiling.
Cast
Production
Development
On May 6, 2025, it was announced that director Kurtis David Harder had wrapped shooting Influencers, the sequel to his 2022 horror film Influencer.[3] It was also announced that Cassandra Naud would reprise her role from the first film, and that the ensemble cast includes Georgina Campbell, Lisa Delamar, Jonathan Whitesell, Veronica Long, and Dylan Playfair.[3][4]
The film is a co-production between Canada and the United States.[1]
It was produced by Jackrabbit Media's Jack Campbell, Chris Ball, Taylor
Nodrick, Rebecca Campbell, Kurtis David Harder and Micah Henry.[3] Harder co-edited the film with Rob Grant.[5] Jackrabbit Media also holds worldwide rights[6] and sold the film to international buyers at the 2025 Cannes Film Festival.[3]
Deadline
described the film as "set in the picturesque landscapes of southern
France, the sequel watches as a young woman's chilling fascination with
murder and identity theft sends her life into a whirlwind of chaos. Pic
deepens a cinematic universe built around themes of deception, online
identity, and the darker sides of curated personas, offering an expanded
canvas compared to the original."[3]
Harder said about the film:
With Influencers, I wanted to revisit the themes
of control and illusion, but from a new angle — one that's more
seductive, more dangerous, and more unhinged. It's a film that plays
with perception. Fans of Influencer will feel something familiar beneath the surface, but the real fun is discovering just how deep those connections run.[3]
Filming
Filming took place in Bali, Canada, and France over four months in 2024 with a small crew of 15 people.[6][5]
Marketing
On July 21, 2025, Letterboxd released a clip from the film featuring Naud and Campbell on its social media platforms.[7]
Release
The film had its world premiere at the 29th Fantasia International Film Festival in the Septentrion Shadows section[2][8] on July 26, 2025.[1] It was the closing film at FrightFest, where made its UK premiere in August 2025.[9] Streaming service Shudder holds distribution rights for English-speaking territories.[3]
It also screened in the Borsos Competition program at the 2025 Whistler Film Festival,[10] and closed the Blood in the Snow Film Festival in Toronto on November 22, 2025, ahead of its December 12, 2025 release on Shudder.[11][12][13]
Reception
Critical response
On the review aggregator website Rotten Tomatoes, 96% of 45 critics' reviews are positive. The website's consensus reads: "Influencers
is a sharper, darker, and gleefully vicious sequel that skewers hollow
influencer culture with stylish carnage and delicious black humor."[14] Metacritic, which uses a weighted average, assigned the film a score of 75 out of 100, based on 7 critics, indicating "generally favorable" reviews.[15]
In his review for Variety, Dennis Harvey said that Influencers
is "a worthy sequel that maintains the original's upscale gloss and
narrative twistiness while adding a sufficient number of new wrinkles".[16]
Mary Beth McAndrews of Dread Central
gave the film 4.5 out of 5 stars and wrote, "Naud once again shines as
CW, weaponizing her slight, femme frame to craft your worst nightmare in
human form. When she's with Diane, Naud really does let CW shine,
smiling bigger and more genuinely than we've ever seen from the
character. There's a levity and light around her that's sadly suffocated
by her dark, obsessive needs. Both Harder's script and Naud's
performance bring CW's character to new heights that highlight her
complexity as a character, but never forgive or excuse her violent
actions", and added, "Harder and Naud have made something special here,
and with Influencers, they've proved it's not just lightning in a
bottle. Expanding the scope and developing CW's character into
something much more complex and almost sympathetic makes this a stellar
sequel that filmmakers of all budget levels can learn from."[17]
Joe Lipsett of Bloody Disgusting called Influencers "a great sequel that takes the series in a fun, satirical, and often deliciously mean new direction".[18]
Accolades
